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Signal and Strategies
Signal and Strategies

AI & content through the lens of trust.

Category: Website & UX Strategy

Website & UX Strategy

🐾 Simmba Sessions: What Can Pet Websites Teach Us About UX?

Posted on September 23, 2026September 23, 2026 By Simmba

Simmba investigates five major pet websites to uncover what makes pet ecommerce UX easy, trustworthy and genuinely useful for humans and their pets.

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SEO Beyond Keywords: How Search Intent Shapes Better Content

Posted on September 23, 2026September 23, 2026 By Zayden

SEO is often associated with keywords, rankings , and getting a page onto the first page of search results. But there is a bigger question behind every search : What is the person actually trying to find? That is where search intent comes in. Someone searching for “best laptop for…

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Blogs

What I Found While Analyzing Marketing Websites

Posted on September 22, 2026September 22, 2026 By Alina

I analyzed several marketing websites to see how they approach UX, navigation, content and audience engagement. Here are the key patterns I noticed and the biggest lessons I took away from the research.

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Website & UX Strategy

The 3-Click Problem: When Your Website Makes People Work Too Hard

Posted on September 16, 2026September 16, 2026 By Alina

A website doesn’t necessarily have to follow a strict three-click rule. What matters is reducing unnecessary effort and helping users understand where they are, where they can go, and what to do next.

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Website & UX Strategy

The Cat’s Guide to UX: What Cats Can Teach Us About User Experience

Posted on September 15, 2026September 15, 2026 By Simmba

What can cats teach us about user experience? Quite a lot, apparently. Through Simmba’s lens, this playful guide explores navigation, information architecture, clarity, attention and usability, proving that good UX is really about making things easier for people.

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